Link shortener with click tracking

Short links on the utmbuilder.com.br domain, with clicks for each one and a ready-made QR code. On Pro, you can change the destination after printing: that’s a dynamic QR code.

New short link

The full link, ideally with UTM already in it.

My short links

Clicks count people who opened the link. Link previews from WhatsApp, Facebook and other apps don’t count.

    How short links work

    A short link looks like utmbuilder.com.br/r/code and goes straight to the destination you chose. Each open adds a click, with the date of the last one. Preview bots, like WhatsApp’s when you paste the link into a chat, don’t count.

    A shortener click and a GA4 session measure different things. The shortener counts who opened the link. GA4 only knows where the person came from if the destination has UTM parameters: that’s why it pays to build the link in the UTM builder before shortening it.

    Dynamic QR code: change the destination without reprinting

    A regular QR code stores the final address and can’t change once printed. With a short link QR code, the printed code points to utmbuilder.com.br/r/code, and on Pro you can change where it goes whenever you want: a new menu, this month’s promotion, another campaign’s page. Scans keep counting on the same link.

    If you stop paying

    The short links you already created keep working and counting clicks. Only creating links above the Free limit and changing destinations stay locked until you’re back on Pro. You can pause a link at any time: while paused, it shows the link not found page.

    Limits by plan

    Free (with an account): 3 short links with a fixed destination. Pro: 50, with destination changes. Max and Agency: 500. See pricing for everything else each plan includes.